Nach dem Gewinn des "Marketingpreis des Sports 2009" wurde die aktuelle "Herzblut- Kampagne" des 1. FC Kaiserslautern erneut ausgezeichnet. Im Rahmen des "16. Internationalen Sponsoring Awards" erhielt die von Managementberatung für strategischen Markenaufbau und Markenführung OF consulting GmbH konzipierte Kampagne eine Auszeichnung if jxr Mezhlsdga Ijrelvxshlzczft.
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