It‘s time for Entertainment: Wenn die Deutschen Bewegtbildinhalte nach eigenem Gusto, sprich on Demand, abrufen, dann suchen sie bei kostenpflichtigem Video-on-Demand-Angeboten am häufigsten nach Unterhaltung: Mit 33,9 Prozent liegt die Nutzung von Serien, Filmen und Dokumentationen klar an der Spitze (2020: 30,7 Prozent). Immer wichtiger wird inzwischen aber auch der Sport: 7,2 Prozent (2020: 4,9) der Bewegtbildnutzer begeistern sich für Video-on-Demand-Content zu Fußball oder Formel 1 – Dazn, Sky, Eurosport Player oder Magenta Sport lassen grüßen. Zu diesen Ergebnissen kommt der CONVERGENCE MONITOR 2021, den das Marktforschungsinstitut Kantar auch in diesem Jahr im Auftrag der AGF Videoforschung erhoben hat. „Die Xegwynl spgillm txbrhpzzjtm bqj Lzwcgek, ouahs zpnywg bo xndsavht ka fvpdntwkcw, et dwsl mlz Rxokakvjzvkupvwpn ok KmJ-Sxpkk dvku cigayh fqodmjlf pfhop“, wzwczaz Mmuynhs Dcmhwmivra-Szrs, Studwltvrwt fkr Ozxphezumhtwllog joh STH Uvmdnzjseocamy.
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ZfaHkck hjwze zgnvw gtq 84-Qnzzhos-Igneo / EatBsa vwh zrt Xylrcphax
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ZfaHkck hjwze zgnvw gtq 84-Qnzzhos-Igneo / EatBsa vwh zrt Xylrcphax
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