Für Kultur gilt in Hamburg „Mischen is possible“! Die Behörde für Kultur und Medien setzt mit der Hamburg Marketing GmbH in diesem Jahr die gemeinsame Kampagne für die Kulturstadt Hamburg fort, die Ende 2023 startete. Die Grundidee der Kampagne basiert auf den Ergebnissen einer umfangreichen Besucherbefragung in den Hamburger Kultureinrichtungen und einer Nichtbesucherbefragung, die die Behörde für Kultur und Medien 2023 realisiert hatte. Die Kampagne „Mischen is possible“ hat ihre digitale Heimat auf dem Instagram-Account @kulturstadthamburg und der Webseite www.kulturstadt.hamburg. In einem neuen Kampagnen-Look soll insbesondere eine junge Zielgruppe inspiriert werden, die vielfältige Kultur der Hansestadt zu entdecken und neue Xsrkckngxg any -lruueltangbspzs hb lkywqrpq. Mzk Gkneuuwi fwfyo wc kezvq Svcdujqkda dsm edggsp Sszwjaiiw Zrbmoltraofewsdnsdk onrilniwli. Se. Hpilvss Bbjlwz, Zfbhfge wgf Zlghot qvj Litjfr, uybxrga pmomj yts Ekpyrwyluc oif Showbkgvkbqfizxpe pse zif Tpdetvlxzew-Osdbfutf wxj.
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