Digitalisierung und Vernetzung stellen etablierte Geschäftsmodelle zunehmend auf den Prüfstand und zwingen die Unternehmen zum Handeln. So rechnet über die Hälfte der Unternehmen in Deutschland aufgrund der zunehmenden Digitalisierung und Vernetzung bis zum Jahr 2020 mit neuer Konkurrenz aus einer anderen Branche (61 Prozent). Das hat eine KPMG-Umfrage unter 350 Vorständen und Geschäftsführern von Unternehmen in Deutschland ergeben. Vor allem der Handel gerät zunehmend ins Visier branchenfremder Unternehmen: Über die Hälfte der Unternehmen der Telekommunikations- und Medienbranche sieht bis 2020 in diesem Segment ein neues Betätigungsfeld. Unter den Banken und Versicherungen sowie den Energieversorgern gehen jeweils 42 Prozent davon aus, pq Cmxxjj mctomasvtmf Fxyyxhm xwhywubjboh vd pfojpb.
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