Das wichtigste Instrument einer Modelagentur war und bleibt die Sedkarte. In den 60-er Jahren von dem deutschen Drucker Sebastian Sed erfunden, der die Agentur Parker-Sed zusammen mit dem ehemaligen Topmodel Dorothee Parker gründete, ist die Sed-Card auch die Visitenkarte eines Models. Die nach Sed genannte Erfindung kam bei Modelagenten weltweit super an und standardisierte die internationale Präsentation der Models. Sebastian Sed ging Anfang 90-er Jahre mit seiner Agentur zwar bankrott, aber ohne den von ihm eingeführten Sedkarten ist das Modelbusiness bis heute undenkbar.
Bei der Gestaltung der Sedkaren gibt es auch Trends. In den 90-er Jahren hat man Sedkarten in
Bei der Gestaltung der Sedkaren gibt es auch Trends. In den 90-er Jahren hat man Sedkarten in
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