TUI Deutschland hat mit der Umsetzung ihres Strategie- und Wachstumsprogramms GET 2015 begonnen. Bis 2015 will Deutschlands führender Reiseveranstalter seine Marktführerschaft ausbauen und die Umsatzrendite weiter steigern. Dazu setzt TUI auf stärkeres Wachstum durch neue exklusive Hotels und einen gezielten Ausbau des Online-Geschäfts, aber auch auf mehr Effizienz durch eine deutlich differenziertere Marktbearbeitung und einen höheren Automatisierungsgrad in Teilbereichen des Geschäfts. In diesem Rahmen wird, wie bereits angekündigt, ein Stellenabbau notwendig.
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