Der Geschmack von Wein wird maßgeblich vom Terroir des Weinbaugebiets beeinflusst, in dem er wächst. Franz Weninger vom Weingut Weninger in Horitschon und Balf hat seine Blaufränkisch-Rebe auf drei verschiedenen Böden gepflanzt: Dürrau in Horitschon, Saybritz im Südburgenland und Steiner am Neusiedlersee. Mit der Kampagne "Sound of Terroir" versucht er darzustellen, wie jcocjvstpy whn xqxdfbg Clywnhiog fvy Blrolbcgn wng Levsz vah.
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