Unter dem Motto «This is Basel» wirbt Basel Tourismus im In- und Ausland für einen Besuch der Stadt am Rheinknie. Und das mit Erfolg. Grund genug für den Zolli, mit dem wichtigen touristischen Vermarkter zusammenzuspannen. «Basil im Zolli», ein Postenlauf für Sechs- bis Zehnjährige quer durch den Zoo Basel, ist das Resultat dieser engeren Kooperation. Darüber hinaus können an der Tourist Information im Stadtcasino am Barfüsserplatz neu Zoo-Tickets und eine Auswahl an Zolli-eigenen Shop-Artikeln gekauft werden.
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