Employer Branding - Bedeutung erkannt, Strategie verbesserungsbedürftig: Dem Image als Arbeitgeber wird ein deutlich höherer Stellenwert als im Vorjahr beigemessen: Employer-Branding-Maßnahmen sind trotz Wirtschaftskrise fest eingeplant - mehr als 90 Prozent der befragten Mittelständler bewerten Employer Branding als wichtig oder sehr wichtig.
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