Based on the latest proteomics studies, new data on Croda's hair active ProSina have recently been published. It was demonstrated on African hair that proteins lost due to hair straightening can be replenished in a targeted manner by ProSina.
With the help of proteomics technology, the understanding of the composition of human hair has been decisively advanced. Detailed studies have shown how the hair fibers are damaged by everyday routines, which can therefore lead to protein loss. Targeting biomimetic replacement of these lost proteins has been the goal of the recent studies.
ProSina, a hydrolyzed keratin, is structurally identical to the peptide sequences lost during the hair straightening process, providing an effective way to replenish damaged hair.
https://www.crodapersonalcare.com/en-gb/products-and-applications/product-finder/product/665/ProSina
With the help of proteomics technology, the understanding of the composition of human hair has been decisively advanced. Detailed studies have shown how the hair fibers are damaged by everyday routines, which can therefore lead to protein loss. Targeting biomimetic replacement of these lost proteins has been the goal of the recent studies.
ProSina, a hydrolyzed keratin, is structurally identical to the peptide sequences lost during the hair straightening process, providing an effective way to replenish damaged hair.
https://www.crodapersonalcare.com/en-gb/products-and-applications/product-finder/product/665/ProSina
