The Dana company has been active in the beverage industry since the 40 s and thus brings with it a great wealth of experience for the successful launch on the Slovenian market. Dana is the market leader in Slovenia in the mineral water field and recorded a turnover of more than 20 million litres in 2007. The corporate goal of the new franchise partner is to satisfy customers needs with high product quality and to provide every Slovenian household with products. Together, Dana and Sinalco will put the familiar red dot in every refrigerator in the country and refresh everyone with the delicious Sinalco flavours. Especially promising is the turnover of carbonated beverages with 77.8 million litres in Slovenia in 2007.
Starting in July 2009, the best-selling products Sinalco Cola and Sinalco Orange will be introduced to Slovenia. Other flavours will follow. The soft drink will then be available in Slovenia as 0.5 and 1.5 litre containers in the PET bottle.
* "Sinalco schmeckt" is the German way to say "Sinalco tastes great".